Kerveli is more than a fashion brand. Every element, from the hand-drawn logo to the production of each garment, reflects thoughtful design, purpose, and attention to detail.

Our logo embodies a journey of growth and balance, blending symbols from diverse cultures to reflect both the founder’s personal evolution and the experiences of our audience, individuals who grew up in street culture and have matured into thoughtful, sophisticated individuals. The cherubs represent innocence and experience, serving as self-portraits of the founder at different stages of life. The central monogram features the founder’s initials, TK, and the surrounding vines and flowers are all carefully chosen elements that carry meaning and heritage, making the logo a reflection of identity, transformation, and personal history.

The name Kerveli combines elements of the founder’s family names, honouring heritage while creating a distinctive identity rooted in personal legacy.

Every hand-drawn design carries a story. Each line, dot, and symbol is deliberate, reflecting our core beliefs and a visual language that speaks to the experiences and lessons that shape identity. These designs capture both our own transformation and the stories of those who wear them.

Years of planning went into releasing this brand. Kerveli is not simply clothing, it is a reflection of experience, personal growth, and a thoughtful approach to design, created to resonate with those who value both style and substance.